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PERFORMANCE MARKETINGPaid Media
Real Estate
47% Lower CPL
Hyper-local targeting and funnel restructuring.
The challenge
Where they started
The developer was generating inquiries but struggling with inconsistent quality and slow lead follow-ups, impacting sales conversion rates.
Our approach
What we did
We rebuilt geographic targeting layers, aligned messaging with property value propositions, and integrated CRM workflows to improve response time and tracking.
Results
Measurable impact we delivered.
47%
Lower Cost Per Lead
+62%
Increase in qualified site visits
+35%
Improvement in booking ratio
-28%
Reduction in response time
“The structure improved both lead quality and sales efficiency.”